Her political career with the liberal party took off in 1995 when she was elected as councillor in Leuven, provincial councillor in Vlaams-Brabant and member of the Flemish Parliament. She later became group chairman for Open Vld in the Flemish Parliament. During this period, she became known for her book and eponymous concept E-mama, which was about combining work and family by making innovative use of new technology.
As Minister of Economy and Innovation, her policy focused on making our economy greener and more sustainable. She ended her political career in 2019 to fully focus on her blossoming start-up, WeWatt. These days, she likes to refer to herself as Socio-entrepreneur: an entrepreneur with a social touch. Enterprise with impact.
