Fred Colantonio

Speaker
Moderator
French
English
Fred Colantonio

Who is Fred Colantonio? 

A criminologist by training, Fred left the Belgian administration in 2006 after 5 years of practice. He founded a consulting company to support companies facing the challenges linked to digital transformation, differentiation and innovation, leadership and entrepreneurship, failure and rebound. 

A certified international professional speaker, Fred has delivered more than 900 conferences in 14 countries on 3 continents, reaching tens of thousands of people. Since 2010, Fred has published 9 books, including 4 bestsellers and 3 published both in Europe and Quebec.

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    Innovate almost every time: the art of transforming constraints into opportunities

    How do great innovators make connections that no one has made and have ideas that no one has had? What attitude should we adopt to transform our vision and create new opportunities for innovation? How to bring together the right profiles to ignite the spark of innovation in business? 

    Discover the composite portrait of the great innovators and the stories of the great innovations drawn up by a criminologist. Learn to gather evidence of the presence of innovation and use evidence of its effectiveness to stimulate initiative, even among skeptics. Because if we are not all equal when it comes to innovation, we all have a role to play in it.

    The attitude of heroes: becoming an inspired leader, a leader of action, a leader of meaning

    Discover the composite portrait of great leaders and entrepreneurs drawn up by a trained criminologist: how they think and act, how they overcome excuses and obstacles, how they also put meaning into their approaches. 

    Learn how to translate the transformation process of great leaders and entrepreneurs into your own trajectory using “behavioral models of success.” » 

    It seems that success always smiles on the same people. A helping hand from destiny? Don? No way. 

    Great leaders and entrepreneurs leverage the same resources to succeed and succeed repeatedly. Thanks to the investigation of their journey and the cross-checking of behavioral patterns carried out by Fred, discover your own drivers and the levers to (re)start yourself and make a difference.

    The lost consumer: interest, win and retain customers in a context of distraction and uncertainty

    Today's customers face a luxury problem: they have never had access to so many possibilities and choices. They can compare everything and decide in an instant. The requirement to be an actor in the solution they purchase is complementary with their desire for a personalized purchase, all of which must be easy and quick. 

    At the same time, the confusion that reigns between the range of possibilities, random recommendations and fake news produce a new category of buyers: exit the skeptics and the distrustful, welcome the lost customers. 

    Learn how to take advantage of today's ambiguous situation to create a sense of loyalty. Find out how to become your customers' trusted reference and avoid disappearing from their decision-making radar when they want to purchase services that you can provide them.

    Bouncing back from failure: the art of turning setbacks into opportunities

    Who has never had that unpleasant feeling of having messed up a project, an exam or a file? Who has never doubted their own abilities to succeed? Who has never experienced failure? 

    If at first glance we could do without it, human psychology and the trajectory of great successes in business, sport or the arts makes us understand that failure is part of the daily life of every human being and is the price of success. 'learning. Failure is therefore neither a shame to flee nor a glory to seek: it is a necessary step. 

    Transform your obstacles into levers of success and adversity into a springboard, with the credo: Since we reap what we sow, let us plant ourselves. 

    Professional digital strategy: articulate your professional communication online

    How can we use the web of social networks to reach our contacts (customers, prospects, employees)? What strategy should you use to be professional and relevant while avoiding backlash? 

    The digital environment has evolved very quickly: website, SEO, media and social networks, online advertising (paid ads) and tracking of all kinds (stats, ROI and analytics) have changed the uses that you can conceive of from the Internet to professional purposes. 

    Furthermore, the methods of information and consumption have been profoundly modified by the rapid evolution of technology: in the era of the smartphone and infobesity, it is urgent for your organization to equip itself with an effective digital communications strategy.

    Digital transformation

    What are the impacts of digital technology on customers, employees and the company? What are the issues, the major movements and the trends? Where are we and where are we heading? The widespread use of smartphones and the immediate availability of content of all types have changed our relationship with information and others. Your organization is subject to profound changes due to the context. Characterized by increased competence, ambient confusion and the war for attention, the stakes are customers and employees: getting on their radar and staying there. Develop yourself thanks to digital opportunities, develop your organization, take care of your notoriety and reputation: the issues are crucial to ensure your survival and pave the way for your development.

    Effective digital strategy

    How can we use the web of social networks to reach our contacts (customers, prospects, employees)? What strategy should you use to be professional and relevant while avoiding backlash? The digital environment has evolved very quickly: website, SEO, media and social networks, online advertising (paid ads) and tracking of all kinds (stats, ROI and analytics) have changed the uses that you can conceive of from the Internet to professional purposes. Furthermore, the methods of information and consumption have been profoundly modified by the rapid evolution of technology: in the era of the smartphone and infobesity, it is urgent for your organization to equip itself with an effective digital communications strategy.

Many thanks for your participation in the InfoBit in Lausanne, Switzerland. Our colleagues and customers gave very positive feedback on your conference.

Yudi Seren

Comsoft

Micro

I attended the “Attitude of Heroes” conference. Exciting from start to finish, you don't see the time passing. Dynamism of the presentation, interaction with the audience, Fred takes us drumming to ask ourselves questions about our career, about our desire to succeed and above all, before becoming a hero, invites us to become an actor in our own life. Bravo for the infectious enthusiasm!

Vincent Steinier - Head of IT department

Solidaris

On stage, Fred is a gem. He has the rare ability to keep his audience in suspense thanks to high-quality content and a presence full of energy, passion and humor. And he puts himself within everyone's reach without listening to himself speak. If the form is as impressive as it is effective, his speech is always on point, his anecdotes finely calibrated and modeled on the life of each person where everyone finds themselves. It is healthy alarmist without ever being melodrama. He hits the mark and knows how to perfectly adapt to the audience, feeling the slightest flaw or weakness. Many play on this field: the speaker in jeans, Headset and basketball look... but few really stand out from the crowd. Of course, Fred is not the only one who is good, but seriously... How good is he!

Jean-Philippe Gozet - Community & events communications manager

Banque Populaire du Nord

Fred Colantonio is a born orator! He has this gift of explaining complex things in a very simple, fun and educational way. The images and videos in his powerpoint presentation are very well chosen. Our CEO, Mr. Gérard Lavinay, was delighted with his intervention during the Carrefour Belgium Top 200. He really appreciated the content, the dynamic presentation and the timing respected by Fred Colantonio.

Vanessa Didden - Responsible Internal Communications, Employer Branding & HR

PMO

Micro

Thanks again for The Attitude of the Heroes, Fred was a hit, and we had nothing but praise!

Olivier de Wasseige - Managing Director

Internet Attitude

On behalf of the entire Kluwer team, I would like to thank Fred for his work, preparation and performance. The comments were glowing. 

It has been a real pleasure to collaborate and we hope that new initiatives will allow us to repeat the experience in the near future.

Vannessa Giannoccari - Publisher Insurance & Banking

Kluwer